Floob is the heart of our business, driving significant licensing revenue and inspiring the vibrant Floobiverse. Starting with Floob, we expanded to a family of nine characters in a colorful world called ‘Chromia.’ This universe has been featured in projects like the seven-story Hongyi Shopping Center installation, inflatable playgrounds, art exhibitions, and pop-ups across Asia. Floob’s iconic shape even represents our business cards, showcasing the creativity and personality that define our work. The Floobiverse proves the power of imaginative design.