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    Floob in 3d!
    • Apr 5, 2021
    • 2 min

    Floob in 3d!

    We like to think of our character "Floob" as the brand mascot's brand mascot. He's a gelatinous creature who has the ability to morph...
    18 views0 comments
    Webinar: The importance of storytelling in branding & product design in China
    • Jan 28, 2021
    • 2 min

    Webinar: The importance of storytelling in branding & product design in China

    In China, using brand mascot characters and cartoons to convey your message is much more ubiquitous and acceptable than in the West
    15 views0 comments
    Why you should consider having a brand mascot in China
    • Jan 18, 2021
    • 3 min

    Why you should consider having a brand mascot in China

    M&M's, Michelin, Monopoly, Nintendo, KFC and Pringles - all household names, all with mascots that are synonymous with their brands. What...
    55 views0 comments

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